Google Photos will soon help you identify AI-generated images

Google Launches Watermark Tool to Identify AI-created Images

ai photo identification

Computers can use machine vision technologies in combination with a camera and artificial intelligence (AI) software to achieve image recognition. SynthID can also scan a single image, or the individual frames of a video to detect digital watermarking. Users can identify if an image, or part of an image, was generated by Google’s AI tools through the About this image feature in Search or Chrome. However, it is essential to note that detection tools should not be considered a one-stop solution and must be used with caution. We have seen how the use of publicly available software has led to confusion, especially when used without the right expertise to help interpret the results.

  • Google Photos is rolling out a set of new features today that will leverage AI technologies to better organize and categorize photos for you.
  • According to a report by Android Authority, Google is developing a feature within the Google Photos app aimed at helping users identify AI-generated images.
  • Models are fine-tuned on MEH-AlzEye and externally evaluated on the UK Biobank.
  • However, it’s up to the creators to attach the Content Credentials to an image.
  • Reality Defender also provides explainable AI analysis, offering actionable insights through color-coded manipulation probabilities and detailed PDF reports.

And we’ll continue to work collaboratively with others through forums like PAI to develop common standards and guardrails. “We’ll require people to use this disclosure and label tool when they post organic content with a photo-realistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so,” Clegg said. In order to effectively track the movement of cattle, we have developed a customized algorithm that utilizes either top-bottom or left-right bounding box coordinates. You can foun additiona information about ai customer service and artificial intelligence and NLP. The selection of these coordinates is made dynamically, taking into consideration the observed patterns of movement within each individual farm. This method tackles the issue of ID-switching, a prevalent obstacle in tracking systems.

The evolution of open source risk: Persistent challenges in software security

AI detection tools provide results that require informed interpretation, and this can easily mislead users. Computational detection tools could be a great starting point as part of a verification process, along with other open source techniques, often referred to as OSINT methods. This may include reverse image search, geolocation, or shadow analysis, among many others. The accuracy of AI detection tools varies widely, with some tools successfully differentiating between real and AI-generated content nearly 100 percent of the time and others struggling to tell the two apart. Factors like training data quality and the type of content being analyzed can significantly influence the accuracy of a given AI detection tool.

ai photo identification

Apart from images, you can also upload AI-generated videos, audio files, and PDF files to check how the content was generated. Adobe, Microsoft, OpenAI, and other companies now support the C2PA (Coalition for Content Provenance and Authenticity) standard that is used for detecting AI-generated images. Based on C2PA specifications, the Content Credentials tool has been developed and allows you to upload images and check their authenticity. After the AI boom, the internet is flooded with AI-generated images, and there are very few ways for users to detect AI images. Platforms like Facebook, Instagram, and X (Twitter) have not yet started labeling AI-generated images and it may be a major concern for proving the veracity of digital art in the coming days.

One of the most widely used methods of identifying content is through metadata, which provides information such as who created it and when. Digital signatures added to metadata can then show if an image has been changed. Google Cloud is the first cloud provider to offer a tool for creating AI-generated images responsibly and identifying them with confidence. This technology is grounded in our approach to developing and deploying responsible AI, and was developed by Google DeepMind and refined in partnership with Google Research. We’re committed to connecting people with high-quality information, and upholding trust between creators and users across society. Part of this responsibility is giving users more advanced tools for identifying AI-generated images so their images — and even some edited versions — can be identified at a later date.

By utilizing an adaptive technique, we are able to accurately detect black cattle by dynamically determining grayscale thresholds. 14 represents the sample of determining the cattle into black or non-black cattle. The left two pairs of cattle images are non-black cattle, and the right one is black cattle by taking account into the white pixel percentage of individual cattle image. The processing of data from Farm A in Hokkaido poses specific obstacles, despite the system’s efficient identification of cattle. Some cattle exhibit similar patterns, and distinguishing black cattle, which lack visible patterns, proves to be challenging.

Extended data figures and tables

Copyleaks’ AI text detector is trained to recognize human writing patterns, and only flags material as potentially AI-generated when it detects deviations from these patterns. It can even spot AI-generated text when it is mixed in with human writing, achieving more than 99 percent accuracy, according to the company. The tool supports more than 30 languages and covers AI models like GPT-4, Gemini and Claude, as well as newer models as they’re released. Generative AI tools offer huge opportunities, and we believe that it is both possible and necessary for these technologies to be developed in a transparent and accountable way. That’s why we want to help people know when photorealistic images have been created using AI, and why we are being open about the limits of what’s possible too. We’ll continue to learn from how people use our tools in order to improve them.

These technologies can manipulate videos, audio recordings, or images to make it appear as though individuals are saying or doing things they never actually did. The cattle identification system is a critical tool used to accurately recognize and track individual cattle. ai photo identification Identification refers to the act of assigning a predetermined name or code to an individual organism based on its physical attributes6. For instance, a system for automatic milking and identification was created to simplify farmer tasks and enhance cow welfare7.

ai photo identification

SSL trains models to perform ‘pretext tasks’ for which labels are not required or can be generated automatically. This process leverages formidable amounts of unlabelled data to learn general-purpose feature representations that adapt easily to more specific tasks. Following this pretraining phase, models are fine-tuned to specific downstream tasks, such as classification or segmentation. Besides this label efficiency, SSL-based models perform better than supervised models when tested on new data from different domains15,16. Deepfakes are a form of synthetic media where artificial intelligence techniques, particularly deep learning algorithms, are used to create realistic but entirely fabricated content.

Google Introduces New Features to Help You Identify AI-Edited Photos

OpenAI says it needs to get feedback from users to test its effectiveness. Researchers and nonprofit journalism groups can test the image detection classifier by applying it to OpenAI’s research access platform. OpenAI previously added content credentials to image metadata from the Coalition of Content Provenance and Authority (C2PA).

The precision of livestock counts and placements was assessed using the utilization of a time-lapse camera system and an image analysis technique8. An accurate identification technique was developed to identify individual cattle for the purpose of registration and traceability, specifically for beef cattle9. While animal and human brains recognize objects with ease, computers have difficulty with this task. There are numerous ways to perform image processing, including deep learning and machine learning models. For example, deep learning techniques are typically used to solve more complex problems than machine learning models, such as worker safety in industrial automation and detecting cancer through medical research. Detection tools calibrated to spot synthetic media crafted with GAN technology might not perform as well when faced with content generated or altered by diffusion models.

AI or Not gives a simple “yes” or “no” unlike other AI image detectors, but it correctly said the image was AI-generated. Other AI detectors that have generally high success rates include Hive Moderation, SDXL Detector on Hugging Face, and Illuminarty. We tested ten AI-generated images on all of these detectors to see how they did.

During the first round of tests on 100 AI images, AI or Not was fed all of these images in their original format (PNG) and size, which ranged between 1.2 and about 2.2 megabytes. When open-source researchers work with images, they often deal with significantly smaller images that are compressed. All the photographs that AI or Not mistakenly identified as AI-generated were winners or honourable mentions of the 2022 and 2021 Canadian Photos of the Year contest that is run by Canadian Geographic magazine. It was not immediately clear why some of these images were incorrectly identified as AI.

ai photo identification

We tested a detection plugin that was designed to identify fake profile images made by Generative Adversarial Networks (GANs), such as the ones seen in This Person Does Not Exist project. GANs are particularly adept at producing high-quality, domain-specific ChatGPT App outputs, such as lifelike faces, in contrast to diffusion models, which excel in generating intricate textures and landscapes. These diffusion models power some of the most talked-about tools of late, including DALL-E, Midjourney, and Stable Diffusion.

Recent Artificial Intelligence Articles

Where max_intensity represents the brightness or color value of a pixel in an image. In grayscale images, the intensity usually represents the level of brightness, where higher values correspond to brighter pixels. In an 8-bit grayscale image, each pixel is assigned a single intensity value ranging from 0 to 255. A value of 0 corresponds to black, ChatGPT indicating no intensity, while a value of 255 represents white, indicating maximum intensity. The level of brightness at a particular pixel dictates the degree of grayness in that area of the image. Taking in the whole of this image of a museum filled with people that we created with DALL-E 2, you see a busy weekend day of culture for the crowd.

ai photo identification

Moreover, even when an AI-detection tool does not identify any signs of AI, this does not necessarily mean the content is not synthetic. And even when a piece of media is not synthetic, what is on the frame is always a curation of reality, or the content may have been staged. We work for WITNESS, an organization that is addressing how transparency in AI production can help mitigate the increasing confusion and lack of trust in the information environment. However, disclosure techniques such as visible and invisible watermarking, digital fingerprinting, labelling, and embedded metadata still need more refinement to address at least issues with their resilience, interoperability, and adoption.

So Goldmann is training her models on supercomputers but then compressing them to fit on small computers that can be attached to the units to save energy, which will also be solar-powered. “The birth of technology in biodiversity research has been fascinating because it’s allowed us to record at a scale that wasn’t previously possible,” Lawson said. These tools combine AI with automated cameras to see not just which species live in a given ecosystem but also what they’re up to.

When this happens then the new Cattle ID is not generated, and the cattle is ignored. During this tracking phase, detected cattle are tracked and assigned a unique local identifier, such as 1, 2… N. Additionally, it is beneficial for counting livestock, particularly cattle. Cattle tracking in this system was used for two stages, the same as the detection stage, data collection for training, and improving the identification process. For data collection, the detected cattle were labeled by locally generated ID.

Because of this, many experts argue that AI detection tools alone are not enough. Techniques like AI watermarking are gaining popularity, providing an additional layer of protection by having creators to automatically label their content as AI-generated. After it’s done scanning the input media, GPTZero classifies the document as either AI-generated or human-made, with a sliding scale showing how much consists of each. Additional details are provided based on the level of scan requested, ranging from basic sentence breakdowns to color-coded highlights corresponding to specific language models (GPT-4, Gemini, etc.).

An In-Depth Look into AI Image Segmentation – Influencer Marketing Hub

An In-Depth Look into AI Image Segmentation.

Posted: Tue, 03 Sep 2024 07:00:00 GMT [source]

Google Photos is rolling out a set of new features today that will leverage AI technologies to better organize and categorize photos for you. With the addition of something called Photo Stacks, Google will use AI to identify the “best” photo from a group of photos taken together and select it as the top pick of the stack to reduce clutter in your Photos gallery. The tool can add a hidden watermark to AI-produced images created by Imagen. SynthID can also examine an image to find a digital watermark that was embedded with the Imagen system. This technology is available to Vertex AI customers using our text-to-image models, Imagen 3 and Imagen 2, which create high-quality images in a wide variety of artistic styles. We’ve also integrated SynthID into Veo, our most capable video generation model to date, which is available to select creators on VideoFX.

We use a specific configuration of the masked autoencoder15, which consists of an encoder and a decoder. The encoder uses a large vision Transformer58 (ViT-large) with 24 Transformer blocks and an embedding vector size of 1,024, whereas the decoder is a small vision Transformer (Vit-small) with eight Transformer blocks and an embedding vector size of 512. The encoder takes unmasked patches (patch size of 16 × 16) as input and projects it into a feature vector with a size of 1,024. The 24 Transformer blocks, comprising multiheaded self-attention and multilayer perceptron, take feature vectors as input and generate high-level features.

  • Following this pretraining phase, models are fine-tuned to specific downstream tasks, such as classification or segmentation.
  • Beyond the image-recognition model, the researchers also had to take other steps to fool reCAPTCHA’s system.
  • We show AUROC of predicting ocular diseases and systemic diseases by the models pretrained with different SSL strategies, including the masked autoencoder (MAE), SwAV, SimCLR, MoCo-v3, and DINO.
  • “People want to lean into their belief that something is real, that their belief is confirmed about a particular piece of media.”
  • As it becomes more common in the years ahead, there will be debates across society about what should and shouldn’t be done to identify both synthetic and non-synthetic content.

“We have a very large focus on helping our customers protect their users without showing visual challenges, which is why we launched reCAPTCHA v3 in 2018,” a Google Cloud spokesperson told New Scientist. “Today, the majority of reCAPTCHA’s protections across 7 [million] sites globally are now completely invisible. We are continuously enhancing reCAPTCHA.” While there have been previous academic studies attempting to use image-recognition models to solve reCAPTCHAs, they were only able to succeed between 68 to 71 percent of the time.

6 Ways Coca-Cola Uses Generative AI For Advertising & Marketing

New Study: Black AI Bots Perceived As More Compete

ai sales bot

It has add-on features, such as a shopping assistant, designed to increase conversions and average order value. According to research commissioned by Zoom, 85% of customers say short wait times should be part of the customer experience, but only 51% experience them. AI chatbots can provide instant resolution to many common and repetitive customer queries without human intervention.

  • It also offers features such as engagement insights, which help businesses understand how to best engage with their customers.
  • Incumbents such as Salesforce have also introduced products that work as autonomous sales agents.
  • LivePerson can be deployed on various digital channels, such as websites and messaging apps, to automate customer interactions, provide instant responses to inquiries, assist with transactions, and offer personalized recommendations.
  • In a growing trend across the AI chatbot sector, the Crisp Chatbot can be customized to match a business’s branding and tone.

Determining the “best” generative AI chatbot software can be subjective, as it largely depends on a business’s specific needs and objectives. Chatbot software is enormously varied and continuously evolving,  and new chatbot entrants may offer innovative features and improvements over existing solutions. The best chatbot for your business will vary based on factors such as industry, use case, budget, desired features, and your own experience with AI. Our analysis also considered the level of support provided by the AI software provider. We assessed the availability and responsiveness of customer support, including customer service hours, email support, live chat support and knowledge base.

IKEA uses demand sensing to improve the customer offering

Integrating AI chatbots into marketing strategies is not just a trend but also a necessity. By automating customer support, enhancing employee interactions, generating leads, and gathering valuable customer feedback, AI chatbots help increase efficiency and customer satisfaction. Furthermore, advancements in NLP, AI avatars, voice assistants, AR, and VR promise even more sophisticated and engaging interactions in the future. However, businesses must address privacy risks and adhere to ethical data practices to maintain customer trust.

While Target is hardly the first company to embrace AI chatbots — others include Apple, Klarna, and Morgan Stanley — it claims to be “the first major retailer” to do so for internal work purposes. Repeat inquiries are down 25% and customer satisfaction scores equal those of its human customer service professionals, the Klarna spokesperson said. The company estimated in a February blog post that it would add $40 million to its profit margin over the course of 2024.

IKEA helps customers get the perfect sleep with self-serve kiosks

For over two decades CMSWire, produced by Simpler Media Group, has been the world’s leading community of digital customer experience professionals. Slowly, individuals and companies started integrating it into their daily routines (sometimes bypassing IT). Twenty-three months later, generative AI is all over the enterprise — or at least it should be. We are still at the beginning of this transition to AI, but the pace of adoption has been swift.

Probably had the sales manager swap the VIN from the pictured ad so they could pull the info and say it matched. I know of a Used Sales Manager who would upload car information and use the same pictures of a super clean example for all models with that color (Black, 2014 Camry) to get people interested. When you came in an realized it wasn’t a XLE with a super clean interior, they’d hope you’d still buy. He innocently intended to shop around for cars at Watsonville Chevy — until he noticed an amusing detail about the site’s chat window. The tools and techniques meant to evaluate and measure AI systems, particularly for fairness and explainability, were found to be problematic or ineffective. They may have lacked the quality assurance mechanisms typically found with software, and/or included measurement methods “shown to be unsuitable” when used outside of the original use case.

You can foun additiona information about ai customer service and artificial intelligence and NLP. First, it launched a customer data platform named Customer 360 Audiences in 2020, rebranding it as Salesforce CDP in 2021. In 2022 it was upgraded to Genie to span more than marketing use cases and given a “magic rabbit” mascot. One year later, Salesforce apparently did away with Genie the Rabbit and rebranded Genie as Data Cloud. From the looks of product releases and what Salesforce executives have hinted at this summer, Agentforce appears to be a gathering of sales and service generative AI bots sharing common customer data, underpinned by Salesforce Data Cloud. We assessed each generative AI software’s user interface and overall user experience.

The greatest strong point for the Bing Chat tool is that it’s produced by Microsoft, arguably the leader in AI today. The company’s deep resources and dominant technical expertise in AI software should support this chat app very well in the years ahead. Hugging Face has a large and enthusiastic following among developers—it’s something of a favorite in the development community. Its platform is set up as an ideal environment to mix and match chatbot elements, including datasets ranging from Berkeley’s Nectar to Wikipedia/Wikimedia, and the AI models available range from Anthropic to Playground AI. Additionally, the quality of Tidio’s output was ranked highly in our research, so even as the AI chatbot focuses on affordability, it offers a quality toolset. Out of the box, Jasper offers more than 50 templates—you won’t need to create a chatbot persona from scratch.

Every day our editors scan the Web looking for the most relevant content about Endpoint Security and Protection Platforms and posts it here. About 10 years ago my employer called all at my level to corporate to witness the amazing advantages of VOICE RECOGNITION SOFTWARE. I said I have had issues with this type of software I was invited to interact and try it. And as a result of saving the company millions I was summarily dismissed from my job.

Even so, it does appear that helping attackers create convincing phishing campaigns is still one of the main use cases for a tool like FraudGPT, according to Netenrich. The tool’s proficiency at this was even touted in promotional material that appeared on the Dark Web that demonstrates how FraudGPT can produce a draft email that “will entice recipients to click on the supplied malicious link,” Krishnan said. The coach has attracted particular attention from chief revenue officers, said Karkhanis. The “biggest challenge they [CROs] have is onboarding new people, and getting them productive very fast.” The coach technology is “likely to be deployed around new hires sooner,” he said. The early adopters are likely to be tech firms, said Karkhanis, based on early feedback that Salesforce has.

Since introducing the world to Einstein, Salesforce has become a market leader in AI CRM tools. The company has offered everything from predictive lead scoring and sales forecasting features to solutions for consolidating and analyzing customer data for years. Pipedrive has made several AI-focused updates to its sales CRM in recent years. The user-friendly platform combines artificial intelligence and automation to help sales teams capture and convert more leads.

ai sales bot

Incumbents such as Salesforce have also introduced products that work as autonomous sales agents. Hasan Sukkar, 11x’s founder and CEO, told TechCrunch that the company is approaching $10 million in annual recurring revenue. This implies that investors valued the startup at about 35 times ARR, a multiple that’s a notch more grounded than heady valuations recently garnered by other AI-powered companies with similar revenues. For example, Hebbia, a large document search startup, has raised a Series B at 54 times ARR, TechCrunch reported in July.

“That’s a deal, and that’s a legally binding offer,” the AI said, with “no takesies backsies.”

It can handle basic inquiries, provide product information, schedule appointments, and collect customer feedback. When Ikea first launched its AI-based assistant, Ikea’s team had to change tack so that their application didn’t endanger customers with bad advice. Marzoni said in the first days after its launch, several users used the GPT to ask about DIY modifications they might make to Ikea products, and that the GPT didn’t initially give out correct (or safe) information in response.

I successfully haggled with an AI garage sale by empowering it – Mashable

I successfully haggled with an AI garage sale by empowering it.

Posted: Tue, 28 Nov 2023 08:00:00 GMT [source]

It is also one of a growing crowd of AI startups relocating its headquarters to San Francisco, Hasan Sukkar, the company’s founder and CEO, told us. With Drift, bring in other team members to discreetly help close a sale using Deal Room. It has more than 50 native integrations and, using Zapier, connects more than 500 third-party tools.

Bots can also enhance a customer’s self-service journey by directing them to relevant resources. The rising advent of generative models in chatbots to gain an advantage in the coming years as generative models can improve chatbots’ natural language processing (NLP) capabilities, enabling them to understand better and respond to human language. Moreover, Generative models, specifically neural network-based language models like GPT-4 can help chatbots to better understand the preferences and behaviors of individual users, enabling them to provide more personalized recommendations and support. The first attempt at creating an interface allowing a computer to hold a conversation with a human dates back to 1966, when MIT professor Joseph Weizenbaum created Eliza. AI CRM software can help businesses forecast sales trends, validate and prioritize leads, and deliver self-service support through customized chatbots. Just as AI-powered contact centers represent the next era of customer service, AI CRMs are the next evolution in relationship management.

Plus, Zia can help with automated upselling and cross-selling, data capture, and customer service. It features a straightforward user interface and simple integrations with various business tools. Zoho’s AI solutions include the AI sales assistant, Zia, which empowers customer-facing teams to deliver more ChatGPT App meaningful interactions. While artificial intelligence features have appeared in Customer Relationship Management tools for some time, they’re becoming much more advanced. The introduction of generative AI, natural language processing, and deep learning algorithms has revolutionized the CRM landscape.

ai sales bot

AI chatbots can be used for a wide range of business applications, including customer service, analyzing sales and marketing data, and generating written content, like reports, blogs, and product descriptions. North America is expected to have the largest market share in the insight engine market. The North American region, ai sales bot the primary adopter of AI technology, is the major revenue-generating region in the global chatbot market. North America secures the major share of the global chatbot market owing to the highest adoption of emerging technologies, such as natural language processing, voice recognition techniques, and chatbots.

Continue reading to explore the six advertising and marketing campaigns Coca-Cola created in 2023 utilizing generative AI technology. He said the team could review the logs of all the requests sent into the chatbot, and he observed that there were lots of attempts to goad the chatbot into misbehavior, but the chatbot faithfully resisted. Horwitz also pointed out that the chatbot never disclosed any confidential dealership data.

These partners have already built 20 agents and agent actions that will be made available through the Salesforce AppExchange for enterprises to use, the company said. “Given its impact on improving the deflection rates, which is an important priority for majority of customers, $2 per conversation may not be too high. I would expect it to morph into subscription plus usage in the long term, where output accuracy coupled with the outcome targeted will be key in driving value,” Jyoti added. “Since it is a start for their offering where the usage will be fragmented and will take some time to scale adoption, I think consumption-based usage is fine with volume discounts,” she said. Salesforce also said it would rebrand Einstein Copilot as an Agentforce-developed agent, as Copilot has been upgraded to now be capable of retrieving data, reasoning, building a plan, and taking action. The recent deal follows the company’s $24 million Series A, which was led by Benchmark with the participation of other investors including 20VC, Project A, Lux Capital, and SV Angel.

Features

Audio/voice bot, also known as a voice assistant or voicebot, is a computer program designed to simulate a conversation with human users through spoken language instead of text. Audio/voice bots use speech recognition and NLP techniques to understand user input and provide appropriate responses conversationally. These bots can be accessed through voice-enabled devices, such as smart speakers or virtual assistants on smartphones. Audio/voice bots can perform various tasks, from playing music and setting reminders to providing weather forecasts and answering questions.

There are generative AI solutions for sales, marketing, and customer service, offering everything from content creation and summarization to real-time coaching. An AI CRM uses various forms of artificial intelligence, from generative AI to NLP and machine learning, to automate and enhance the relationship management process. It can empower companies to analyze vast amounts of customer data and predict trends. Some tools can automate tasks, like customer communication, data entry, and content personalization. They gather essential information from web visitors, such as contact details, preferences, and buying intent, and automate lead qualification by asking relevant questions and scoring prospects based on predefined criteria.

Exclusive: AI digital employee startup 11xAI raises $24M led by Benchmark – TechCrunch

Exclusive: AI digital employee startup 11xAI raises $24M led by Benchmark.

Posted: Mon, 16 Sep 2024 07:00:00 GMT [source]

As excitement and concerns swirl about smart experimentation with generative AI, multiple consumer goods companies are investing in AI chatbots to increase efficiencies across their teams. Johnsonville, for example, recently implemented an AI-powered chatbot to help employees locate internal information across a variety of systems for easy access to data and insights. Shopify Inbox is a free app that lets you chat with shoppers in real time, see what’s in their cart, share discount codes, create automated messages, and understand how chats influence sales right from your Shopify admin. The bot offers multilingual support and immediately enables customers to self-serve by alerting them to the company’s extensive FAQ knowledge base. The chatbot also has full access to the knowledge in the FAQ, meaning it can quickly surface information for customers who don’t want to read through it. A survey from chatbot company Tidio found that 88% of consumers had a conversation with a chatbot in 2022.

ai sales bot

Blueshift uses AI to analyze customer data and create personalized marketing campaigns. Surfer SEO is one of the best AI marketing tools for optimizing content to rank higher in search engine results. Microsoft’s Bing search engine is also piloting a chat-based search experience using the same underlying technology as ChatGPT. (Microsoft is a key investor ChatGPT in OpenAI.) Microsoft initially launched its chatbot as Bing Chat before renaming it Copilot in November 2023 and integrating it across Microsoft’s software suite. Google’s Search Generative Experience (SGE) is an AI-powered enhancement to Google’s traditional search, designed to offer more conversational and nuanced responses to user queries.

ai sales bot

To get the best possible experience please use the latest version of Chrome, Firefox, Safari, or Microsoft Edge to view this website. Adweek is the leading source of news and insight serving the brand marketing ecosystem. “Sometimes there is green. Also, there might be both light gray and dark gray.”